Where certified aromatherapy meets African heritage.
In Bushbuckridge, Mpumalanga, the Morula tree has sustained communities for generations. Tusayiwe Nyondo, a certified aromatherapist, envisioned something larger - a full-scale oil extraction operation that could turn indigenous knowledge into a commercial enterprise. Pure Morula Oil, luxury perfume oils, premium body blends, handcrafted soaps. A zero-waste model where even the fruit by-products become beer, jam, and animal feed. But vision needs documentation. Investors need proof.
"A logo that speaks about the brand without the observer having to question what we create." Earth tones. Nothing cliche. The client brief was clear, and the exploration was thorough - AI-generated concepts, vector execution in EPS, three "New Direction" rounds before landing on the mark.
“ We dedicate this Alchemy to aBaNTU.
The business plan covers Executive Summary, Market Analysis, Sales Plan, SWOT, Production Processes, Human Resources, Capital Expenditure, Financial Forecast, and USP - each with its own dedicated infographic page in SVG.
Beyond the plan: a full 17.3MB e-commerce strategy produced in Adobe Illustrator, pricing tables, sales projections, and a staffing structure that maps from founder to seasonal harvesters.
From business plan to brand identity - we build the foundation investors trust.
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